Our partner agency in Germany, navos public dialogue consultants, surveyed communications professionals in more than 10 countries to identify key industry trends for 2015. The survey results show that societal, technology and government changes have changed the tool box of the communications professional. Communications strategies also adapted to the way consumers and business audiences get…
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8 Tips on How to Get Market Visibility on a Shoestring Budget as a Startup
by Katja Schroeder, Expedition PR As a startup, chances are that you only have a limited budget for your marketing program. However, getting market visibility is crucial to your business success. How can you compete against large companies with vast marketing resources? Public relations can be a powerful and efficient tool to reach your customers,…
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