By Julian Steinforth, Expedition PR
Here are some of the key events (sorted by date) that should be on your calendar for the first quarter of 2014. Remember how Oreo showed us that “you can still dunk in the dark” when the lights went out at the last Super Bowl? Even when you are not physically onsite, some of these events might be a good conversation starter and media angle for your company.
1. Consumer Electronics Show (CES), Jan. 7-10, 2014, Las Vegas
Now celebrating its 40th anniversary year, CES has been the launch pad for many world changing innovations. More than gathering 3,200 exhibitors and 152,000 attendees gather in Las Vegas for the latest innovation in consumer technologies. Check out the technology innovators key note series.
2. Sundance independent Film Festival, Jan. 16- 26, 2014, Park City, Utah
Slightly ten years younger than CES, Sundance Film Festival continues to provide “a space for independent artists to explore their stories free from commercial and political pressures.” But don’t let this slogan fool you; there is lots of deal making and cool hunting going on during Sundance. The event attracts media from around the world and has large sponsors, i.e. HP and Chas. Sundance also has become a platform for address innovation of filmmaking and production – and that includes using tech and social media.
3. World Economic Forum in Davos, Jan. 22–25, 2014,Davos, Switzerland
More than 2,500 top business leaders, international political leaders, intellectuals and journalists attend this annual gathering to discuss the global state of the economy. This year’s motto is “The Reshaping of the World: Consequences for Politics, Business and Society.” Sustainability has become a set agenda item. Every year, Corporate Knights reveals its list of the world’s most sustainable companies, known as the Global 100 during Davos.